Sunday 26 October 2008

‘Many have gained from Shah Rukh’s work in Malaysia’




KUALA LUMPUR: Former Prime Minister Tun Dr Mahathir Mohamad has defended Malacca’s decision to confer a Datukship upon Bollywood superstar Shah Rukh Khan.

However, he said local artistes deserving of awards should be rewarded as well.

In an Oct 23 posting in his blog chedet.com, Mahathir said he was embarrassed over the controversy arising from Malacca’s decision to confer Shah Rukh with a Datukship.

Dr Mahathir said such titles had been previously bestowed upon foreigners deemed to have contributed to the nation, and that some of them “even contributed less than Shah Rukh.”

He said Shah Rukh was among the handful of famous names willing to make films here.

“I had previously tried to encourage Bollywood filmmakers to shoot here, to introduce the country as a tourism draw.

“Shah Rukh responded to the invitation. Many of his films feature famous Malaysian attractions.

“Not only are we able to attract tourists, but filming here incurred huge expenses for the Bollywood companies. Locals and many others gained,” said Dr Mahathir.

He added Shah Rukh had also performed for free to help charities raise funds.

“His choosing to film here had encouraged other Bollywood film makers to do the same as well,” said Dr Mahathir.

Meanwhile, Bernama clarified that Shah Rukh will receive his Datukship on Nov 29, and not Oct 29 as was reported.

An officer from the Chief Minister’s office said the conferment ceremony at the Seri Negeri Hall in Malacca would be telecast live at 10am on that day.

Saturday 25 October 2008

Can Google Analytics improve your Google AdSense earnings?

That’s a very tough question (one of my Twitter friend posed me the question) but Google is optimistic, they have confidence that the integration of Google AdSense data with Google Analytics will do the trick for Google AdSense publishers.

In their post announcing the holy matrimony of Google AdSense data with Google Analytics, Google said that the integration can:

Help AdSense publishers discover untapped markets

True!

Take a look at your Google Analytics data if you have an account of your own. I’m sure that you will notice that you have visitors from all over the world (I sure do!). Some AdSense publishers thought that they can only get high-paying AdSense ads from US visitors. By doing so, they are ignoring visitors from other parts of the world thus putting their AdSense earnings potentials in jeopardy!

Remember, folks! The world is bigger than the big old US of A!

Help AdSense publishers find profitable traffic

I think experienced AdSense publishers already knew all about high-paying/profitable traffic. :-)

What AdSense publishers want to know most is their profitable pages, pages that generate the most AdSense clicks or have high-paying AdSense ads. Unfortunately, Google Analytics do not provide (probably never will) such data for AdSense publishers. Shucks!

Help AdSense publishers dig deeper into their AdSense reports


What!? Who the f*ck wants to dig deeper?

Google AdSense reports are so damn mysterious. Nobody knows (other than Google) what they’re all about. Besides, Google AdSense earnings are inconsistent. It could be amazingly high today but pathetically low tomorrow! Nobody in the right frame of mind would want to look at their AdSense data every single day.

But I do agree that AdSense publishers must learn to look for and identify certain trends from their AdSense data if they want to make good money from them. I wish I could reveal what those trends were but they’re trade secrets. Sorry folks, I could not say much about it. :-)

So, can Google Analytics improve your Google AdSense earnings?

Yes, but the problem is that Google has the capability to help AdSense publishers earn even more but they are not willing to do so at the moment. Too bad! :-(